Consumer packaged goods & Retail

Demand Forecasting & Inventory Management

Leverage data and algorithms to enhance the accuracy of demand forecasting and overall inventory management to avoid stockouts, reduce excess inventory and gain overall operational efficiency 

Store Location Optimizer

Identify optimal locations for new store setup, existing store revamp using a variety of data sources, e.g. demographics, geo-location, market and competitor data to drive sales and customer reach

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Assortment Analysis

Analyze data on sales, customer preference, market trends, and other relevant factors to determine the most effective mix of products to carry in a store or online catalog to maximize sales, customer satisfaction and profitability

Sales Performance Dashboards

Empower sales teams and executives with interactive sales performance dashboards for improved sales effectiveness and revenue growth

Pricing Optimization

Determine optimal price for products by analyzing customer behavior, cost structures, price elasticity, market dynamics and other competitive factors to balance topline and bottomline growth

Personalization & Contact Strategy

Utilize customer segmentation and contact strategy analytics to create highly personalized experiences that resonate with individual customers and helps drive engagement, and fosters long-term loyalty

Social Media Listening

Analyze conversations, mentions, and trends on social media platforms to gain insights into customer opinions, preferences, and behavior to improve customer satisfaction, drive brand loyalty, and stay ahead of the competition

Employee Fraud Detection

Detect fraudulent activities in the form of excessive discounts, irregular cash register activities, or unusual sales patterns by analyzing large volumes of transactional and operational data to reduce financial losses

Supply Chain Optimization

Analyze and optimize various aspects of the supply chain, including procurement, inventory management, transportation, warehousing, and demand forecasting for operational efficiency and cost reduction

Product Development & Innovation

Identify emerging trends, anticipate consumer preferences, and drive innovation by analyzing data from various sources, including social media, consumer surveys and other market and industry indicators