Satyabrata Samanta
My Journey
Hands-on leader, passionate about application of data analytics & AI for business impact
18 years of experience in solving business problems using data
MA Economics, JNU | B.Sc. Economics, Presidency College | University Rank Holder
GE Capital (now Genpact)
2005 - 2006
Business Analyst
- Rich experience in harnessing the Power of Data and Analytics for solving real world problems
- Hands-on experience in leveraging data to drive customer growth and retention for multiple GE businesses
Citibank
2006 - 2014
AVP, Analytics
- Deep knowledge of Consumer Banking products and P&L. Application of data science for positive business impact
- Deep knowledge of Customer Lifecycle Management across products and functions
- Worked for key markets across NA, APAC & LATAM. Set up and grown the Mexico offshore Analytics team. Acted as the lead predictive modeler for Citibank Australia
Fidelity Investments
2014 - 2016
Lead, Business Analytics & Research
- Research led Innovate Methodologies for marketing & CRM in Investment & Wealth Management domain
- Hands-on expertise in building investor personas for effective marketing & CRM.
- Led the segment analytics team for Personal Investments business line
Analyttica
2016 - 2018
VP, Analytics Consulting
- Led consulting engagements for multiple clients across the globe in BFSI & Retail
- Created measurable impact for businesses through next gen marketing and risk analytics solutions
- Experienced the journey of making medium, and small sized enterprises data driven and analytics Savvy
Accenture Consulting
2018 - 2022
Principal Director, Analytics Consulting
- Global Head of Data Discovery and Solutioning for business analytics consulting practices
- Built the global data discovery team grounds up, led pan Accenture initiatives covering multiple industries and functions
- Led consulting engagements for large enterprises with onshore and offshore delivery teams
Wells Fargo
2022 - 2023
VP, Analytics
- Expertise in Operations Analytics in the Commercial Banking domain
- Led cross country teams for Wholesale Lending Operations Data & Analytics. Helped define and benchmark operations KPIs for continuous process improvement and efficiency
- Streamlined entire portfolio reporting and defined analytics book of work
Accelerate your data
analytics and AI adoption journey
With our expertise and experience in the field
With our ready to deploy frameworks and methods
With our flexible engagement model curated for your needs
